Author: Vishal Mehta

Table of Contents When we talk about sales, there’s this whole spectrum of strategies and techniques out there. But one that’s been gaining a lot

Customer prospect has a pain, seller has a solution, but the customer has not realised the requirement. How do great sellers respond to this common

Table of Contents In the complex world of B2B Sales, price wars can be a dangerous game that can even bring down the most successful

Table of Contents It is essential for sales professionals to be well-prepared and armed with knowledge while entering a client meeting. Failure to do so

Transactional selling, consultative selling, solution selling, and value selling are all different sales strategies with different goals and approaches. Sales is not a one-size-fits-all game,

We as B2B Sales professionals are told/ taught to understand our customers’ needs, get clarity on what they want to achieve, what is their success

In my last few years of working with B2B sales companies, I realized sales interventions ( be it Sales enablement or Sales Consulting ) can fall into one