ICP (Ideal Customer Profile)- It’s Sales Leader’s Responsibility to Explicitly Define ICP for His/Her Frontline Sales/Marketing Team.
I have come across umpteen no. of entrepreneurs and sales leaders who expect their sales/ inside sales team to go figure out their ICP and
Every sales professional is aware of the fact that prospecting is one of the most crucial stages in the sales cycle and is an ongoing
Any of your paying customer today was once a lead that was nurtured and converted into a customer. All your marketing efforts weather it be
Simple Terms of Sales & Marketing Marketing attracts leads and prospects to your company and product or service to a certain level of interest. Sales,
We know that working in b2b sales recruitment is seriously competitive. Whether you are just starting or servicing your existing customer, it is always challenging.
One of the most prominent aspects of B2B Lead Generation services over the years has been sending cold emails. However, B2B cold emails have a bad